Showing posts with label #Press Release. Show all posts
Showing posts with label #Press Release. Show all posts

3.01.2016

PRESS RELEASE: Spring 2016 and Mega Flame Collections



KBShimmer Spring Collection 2015
This March, KBShimmer introduces it's Spring 2016 Collection - a lineup that's sure to have you walking;' on sunshine... with a touch of 90's nostalgia! From eye-catching holographics to pastels and neon glitter toppers, there's something for everyone in this collection of happy, seasonally inspired polishes. 


Prints Charming – Like an abstract painting, this white crelly polish has pops of colors in fuchsia, turquoise, and sapphire. Layering in 3 coats gives this polish the depth and dimension of quality art work.  
Peony Pincher – New to our Ultra Flair line up, Peony Pincher is a pastel pink with lavender undertones.  This floral linear holographic polish shines best in bright lights.
Hello Dahlia – A dusty peach shade, this shimmery orange creally sparkles with micro holo dust and golden micro flakes.  Based on the Pantone 2016 Spring/Summer shade Peach Echo. 
Upside Round – Like a good 90’s child, neon makes my heart flutter.  This glitter top coat can add a punch of color to your nails with neon circle glitters in a rainbow of bright shades.  1 coat over your favorite white is 90’s perfection!
Pools Paradise- A lightened, green leaning aqua, Pool Paradise offers pops of neon pink, periwinkle and aqua glitters.  Based on the Pantone 2016 Spring/Summer shade Limpet Shell. 
I Wet My Plants – This pastel periwinkle crelly features a garden full of colorful glitters  in pink, sapphire, silver and purple.  Based on the Pantone 2016 Spring/Summer shade Serenity. 
Purr-fectly Paw-some - New to our Ultra Flair line up, Purr-fectly Paw-some is a pastel moody blue linear holographic polish with steel gray and lavender undertones.  A relaxing twist on a traditional periwinkle shade.  Based on the Pantone 2016 Spring/Summer shade Serenity. 

Mega Flame Collection
Joining fan favorites, Alloy Matey, I Feel Gourd-geous, and Sun and Games, is a new collection of 6 Mega Flame holo shades featuring micro holographic glitters in tinted bases.  Offering full coverage in 2 coats, these mega holo shades can be worn without top coat for a fun, smooth textured finish, or worn with Clearly On Top for ultra-holographic shine.



Ripe For The Pink-ing – A raspberry pink, this mega holo shade is the ideal berry color with blue undertones.
So Flamous – A copper leaning peach, this muted orange shade’s strong holo flame will have you longing for spring. 
Stalk Market – This near celery green yellow is fresh and vibrant for spring.  
Smells Like Green Spirit – A twisted citrus green, this deep lime shade is a refreshing pop of color for warmer weather.
Set In Ocean – Crystal clear waters of the Caribbean inspired this sparkling deep aqua color. 
Things That Make You Go Bloom – A lilac purple, this pastel polish packs a punch of holo shine.

Night Bright – Like a clear country night, Night Bright sparkles like a billion stars in the sky.  Only this night sky is best viewed in the light.

12.26.2015

PRESS RELEASE: Zoya Whispers Collection

*Press Release




SIX NEW TRANSITIONAL SHADES 
ZOYA WHISPERS

Experience color serenity with this muted and tranquil palette of transitional nail neutrals. 


·      Cala - ZP823: A soft nude with a kiss of warmth that will flatter most skin tones. 
·      April - ZP824: A light, rosy toned neutral that is a modern take on blush. 
·      Eastyn - ZP825: A subtle grayed grape that is more interesting than mauve and
gives a modern alternative that is ever so wearable. 
·      Misty - ZP827: An easy to wear taupe that is an updated version of gray with
just a touch of green to make it daring. 
·         Ireland - ZP826: A uniquely wearable green that is muted enough to make it subtle
yet still interesting. This green is well balanced between blue & yellow so it’s
flattering on all skin tones. 
·         Lake - ZP828: A softened blue that gives the effect of serene water with just a
hint of vibrancy to preserve its luminosity.




AVAILABLE FOR PRE-ORDER on ZOYA.COM 12/28/15
ZOYA IS THE HEALTHY COLOR OF FASHION!
$(US)
Available in top salons, spas and on 
zoya.com
 **BIG5FREE, TOXIN FREE: Zoya Nail Polish Formula contains no formaldehyde, formaldehyde resin, dibutyl phthalate, toluene or camphor.

12.12.2015

PRESS RELEASE: KBShimmer Birthstone Collection

*Press Release


KBShimmer Birthstone Collection 2016
Release date 01/01/2016, shipping starting 01/04/2016
Garnet - Garnet is a deepened burgundy red polish loaded with metallic flakes.  A hint of holographic dust adds sparkle and shine to this polish.  With two coat coverage, this will be a must have for January babies. 
Amethyst – Amethyst is a rich red toned purple loaded with metallic flakes.  A hint of holographic dust adds sparkle and shine to this polish.  With two coat coverage, this will be a must have for February babies. 
Aquamarine - Aquamarine is a pale blue polish loaded with metallic flakes.  A hint of holographic dust adds sparkle and shine to this polish.  With two coat coverage, this will be a must have for March babies. 
Diamond - Diamond is a pale silver polish loaded with metallic flakes.  We amped up the holographic dust to max out this polishes sparkle and shine.  With two coat coverage, this will be a must have for April babies.
Emerald - Our Emerald is a rich grass green polish loaded with metallic flakes.  A hint of holographic dust adds sparkle and shine to this polish.  With two coat coverage, this will be a must have for May babies. 
Black Pearl - Black Pearl is a dusty black toned polish with holo sparkle. It is loaded with metallic flakes that take on a golden hue giving this this polish a warm blackened green look.  With two coat coverage, this will be a must have for June babies or pearl lovers. 
Ruby - Our Ruby polish is a warm blue toned red loaded with metallic flakes.  A hint of holographic dust adds sparkle and shine to this polish.  With two coat coverage, this will be a must have for July babies. 
Peridot - Peridot is a pale lime green loaded with metallic flakes.  A hint of holographic dust adds sparkle and shine to this polish.  With two coat coverage, this will be a must have for August babies. 
Sapphire - Sapphire is a rich navy leaning blue loaded with metallic flakes.  A hint of holographic dust adds sparkle and shine to this polish.  With two coat coverage, this will be a must have for September babies. 
Pink Tourmaline - Pink Tourmaline is a vibrant pink loaded with metallic flakes.  A hint of holographic dust adds sparkle and shine to this polish.  With two coat coverage, this will be a must have for October babies. 
Citrine - Citrine is a golden yellow with metallic flakes.  A hint of holographic dust adds sparkle and shine to this polish.  With two coat coverage, this will be a must have for November babies. 
Blue Topaz - Blue Topaz is an icy blue polish with metallic flakes.  A hint of holographic dust adds sparkle and shine to this polish.  With two coat coverage, this will be a must have for December babies. 


Birthstone Promo – 12 lucky buyers will win a birthstone jewelry piece purchased from JewelryTV.  For each month’s polish purchased between 01/01/2016 and 01/08/2016 grants you a chance to win a corresponding birthstone jewelry item as pictured in the listing.  Contest open to purchases made on KBShimmer.com only.  Contest items cannot be exchanged for different sizes or prizes.  Example, purchase a Garnet polish and have a chance to win the garnet necklace as show in the listing.


Each jewelry piece was purchased by KBShimmer, and this contest is not sponsored or affiliated with JewelryTV.

11.03.2015

PRESS RELEASE: China Glaze Cheers! Holiday Collection

SIP, SPARKLE & SHINE THIS HOLIDAY SEASON

Brighten the excitement of the New Year with China Glaze®
#ChinaGlazeCheers


After a year full of colourful adventures, China Glaze® ends 2015 with a bang and burst of glittering confetti. Pop the champagne and celebrate the New Year with the Cheers! Holiday 2015 collection. These twist-on-traditional shades create party-ready manicures while the gift sets and nail art kits make perfect party favors, stocking stuffers and gifts (shhh, we won’t tell if the gift is for yourself!). 

Ring in the New Year with one or all of the China Glaze® Cheers! shades:

  • Better Not Pout*: Merry berry pearl

  • Brand Sparkin’ New Year: Deep prismatic purple glitter

  • Coal Hands, Warm Heart: Midnight blue holographic glitter

  • Mix and Mingle: Vivid deep purple crème

  • Peppermint to Be*: Glittering ruby shimmer

  • I Soiree I Didn’t Do It*: Bright and cheery green glitter

  • Bring on the Bubbly: Gleaming gold glitter

  • Ugly Sweater Party*: Multi-dimensional red glitter

  • Son of a Nutcracker: Fiery red-orange pearl

  • Break the Ice: Icy prismatic silver glitter

  • Wine Down for What?: Rich red crème

  • Don’t Get Elfed Up: Glistening deep emerald shimmer

(*Also available in Gelaze® Gel-n-Base in One™ formula)

The China Glaze® Cheers! collection also features three seasonally-inspired gift sets:

  • Ring in the New Year!: Bring on the Bubbly, Son of a Nutcracker and Better Not Pout with a gold-toned “Cheers” ring (MSRP $14.99)

  • Mini Mixers: Micro mini (0.125 fl oz) bottles of I Soiree I Didn’t Do It, Mix and Mingle, Better Not Pout, Son of a Nutcracker, Peppermint to Be and Don’t Get Elfed Up (MSRP $17.99)

  • Cheers! to Neons: Micro mini (0.125 fl oz) bottles of China Glaze® best selling neons including Flip Flop Fantasy, Orange Knockout, Shocking Pink, Purple Panic, Turned Up Turquoise and Frostbite (MSRP $17.99)


Toast the start of 2016 with festive nail art made easy with three new Cheers! Nail Art Kits including:

  • Have a Dapper Holiday: Create a simple yet chic design with Bring on the Bubbly, Liquid Leather (core shade), and bonus white Stripe Rite nail art liner (MSRP $14.99)

  • Mix and Mingle: Half-moons and French tips glisten using Mix and Mingle and Break the Ice with nail design guides (MSRP $14.99)

  • Wrap It Up: Gift wrap nails using Don’t Get Elfed Up and Better Not Pout with nail design striping tape (MSRP $14.99)

Spend this holiday season in colour with China Glaze® Cheers! collection, available in November 2015 at fine beauty supply stores including Ulta and Sally Beauty Supply.  MSRP $7.50 for individual shades.

For more information, please visit www.chinaglaze.com or follow China Glaze on Facebook (@ChinaGlazeOfficial), Instagram (@ChinaGlazeOfficial), Twitter (@ChinaGlaze) and Pinterest (pinterest.com/chinaglaze). 

10.28.2015

PRESS RELEASE: SALLY HANSEN’S NUDE NAILS ARE FRESH AND NATURAL AT STELLA McCARTNEY’S SUMMER 2016 FASHION SHOW IN PARIS OPERA

SALLY HANSEN’S NUDE NAILS ARE FRESH AND NATURAL AT STELLA McCARTNEY’S SUMMER 2016 FASHION SHOW IN PARIS OPERA

As the exclusive nail sponsor of Stella McCartney Collections in 2016, Sally Hansen freshened up the look, on the Stella McCartney Summer 2016 catwalk in Paris Fashion Week, with a subtle and modern nude nail. To accessorize the effortlessly elegant in the designer’s collection, Sally Hansen’s Global Color Ambassador Madeline Poole elevated bare nails by using an understated sheer polish that sent clean nudes down the runway.

Revealing the nude nail’s unexpected potential for uniqueness, Madeline Poole used two coats of Sally Hansen Complete Salon Manicure in “Arm Candy,” maintaining a neutral aesthetic.

“We wanted to reflect and compliment the explosion of colour, energy and movement within the collection by celebrating a true summer beauty look that is fresh and natural, while also embracing the individuality of women” – says Stella McCartney
“We're using a sheer pale pink "Arm Candy" for Stella's SS16 show. Stella's whimsical and mixed use of color and pattern need a nail that's understated and low maintenance. This is a look that anyone can wear - a sheer polish looks refined and subtle on any shape nail bed and any skin tone. "Arm Candy" leaves a bit of the natural nail showing through so it creates a custom finish for each girl.” – says Madeline Poole, Sally Hansen Global Color Ambassador.

THE SHADE

Sally Hansen Complete Salon Manicure in Arm Candy




Sally Hansen’s award-winning Complete Salon Manicure collection infuses trend-setting shades with an expert quality formula to deliver salon-caliber results. Sally Hansen Complete Salon Manicure delivers seven salon manicure steps in one bottle. Chip resistant strength joins gel-quality shine. Must-have color meets nourishing benefits. Plus, a built-in base and top coat, it’s everything you need to achieve a professional manicure at home.



THE STELLA MCCARTNEY SUMMER 2016 COLLECTION
An explosion of colour, energy and movement. A true celebration of summer, exuding a vivacious and liberated spirit.
A feeling of fearlessness is expressed through the unexpected layering of masculine bold checks and stripes to create a play on feminine transparency with rich andgraphic textures.
Contrast color pleated dresses quiver and float in sharp sculptural layers of bright blue, spring green, chili redand pink. Either thigh-skimming or floor-grazing, their engineered hemlines rise and fall to reveal tempting flashes of leg.
Knitwear sits close to the skin. Polo tops in wrapping shapes with sporty striped edging. Pleated ribs with cut-aways stretch to reveal slices of sky, berry and mint. Raw indigo denim is highly structured with visible white stitching, whilst two-toned ribs with undulating movement feature extreme fringing. 
Clean tailoring reflects the ease of summer in dusty rose, tan and black. Trousers are wide, yet the silhouette is elongated and free, retaining a sensual connection to the body. Monochrome statements in organic cotton piqué shirting and black summer knit tailoring. Scoop necklines expose and accentuate the female form.
Inspired by abstract sculptures, ribbons are distilled into primitive swirls and refined spirals layered on embroidered mesh in pure white and black, or chili red on berry. 
A unique airtex effect is created using transparent eyelet embroidery. Asymmetric or floor length, they stand out in acid shades of lemon, bright orange, cobalt blue, and black and white.
Accessories include a modern take on the Riviera opensandals with sporty soles. Cherry tinted sustainable wooden platform clogs in nude, tan and black. Wicker and alter nappa bags with round buckles and gold chainmail. Oversize aviator sunglasses with a square color contrasted detail, in a palette that compliments the tones of the season.

THE NAIL ARTIST
Sally Hansen Global Color Ambassador Madeline Poole is a nail expert working in New York and LA. Trained as a painter, Madeline worked odd jobs like vintage poster restoration as an art student in Baltimore. Her unique talent in crafting innovative designs, emphasis on skin care and attention to the hand as a whole makes her one of the most sought after names in the beauty industry. As part of the collaboration with Sally Hansen, Madeline helps setting the artistic direction for a new generation of modern nail looks and collections with her fashion-forward vision on a worldwide basis.






10.27.2015

PRESS RELEASE: Halloween with Sally Hansen, Rimmel London and NYC New York Color

Halloween with Sally Hansen, Rimmel London and NYC New York Color

NYC New York Color
City Proof 24 Hr Waterproof Eyeshadow in New York At Night ($2.99), Long Wearing Nail Enamel in Black Lace Crème ($.99), Long Wearing Nail Enamel in Times Square Tangerine ($.99)



Sally Hansen: 
Miracle Gel Nail Color in Electra- Cute and Blacky O and Miracle Gel Top Coat ($9.99)




Rimmel London:
 Wonder’ lash Lift Me Up Mascara ($8.99)



10.26.2015

PRESS RELEASE: KBShimmer Presents Its "Toys For Tots" Charity Polish: Toying Around


KBShimmer Presents Its “Toys For Tots” Charity Polish: Toying Around

Four dollars from each bottle of “Toying Around” will be donated to Toys for Tots.

KBShimmer is thrilled to announce the launch of its 4th annual edition charity polish, Toying Around! “We here at KBShimmer are very fortunate, and we want to pay forward that good fortune by helping our local community,” says KBShimmer owner Christy Rose. “Creating a special Christmas themed charity polish is something I look forward to each year, and this year’s polish is a celebration of the fun that every child should be able to experience – TOYS!” Last year, KBShimmer raised THREE THOUSAND dollars to help ensure that every child has something to open during the holidays and want to make this year an even bigger success!




Toying Around is a toy inspired polish, filled with a rainbow of colorful
matte glitters in stars, squares, circles, triangles and hexes. A bit of
micro sparkle adds the perfect touch to this glitter topper. When
imagining Santa’s workshop, it’s hard to not think about an explosion of colorful toy parts and wrapping paper and that is exactly what Toying Around looks like! It’s ideal for jazzing up any holiday manicure and makes the perfect stocking stuffer!


“As a mother, I know how important Christmas is for a child, and therefore choosing Toys For Tots as our charity was a perfect fit. This is the fourth year that we have donated to our local Toys for Tots group, a tradition I hope is in place for many years to come,” says Rose. From November 2nd through December 15th, four dollars from the sale of each bottle of “Toying Around” sold on www.kbshimmer.com will be donated to the Terre Haute (the KBShimmer headquarters) chapter of Toys for Tots. Each bottle retails for $8.75

For more information about Toys for Tots, visit www.toysfortots.org. Toying Around will be available November 2, 2015 at www.kbshimmer.com. For sales outside of the U.S., visit www.harlowandco.org.

KBShimmer was founded in 2008 by the husband and wife team of Jason and Christy Rose. KBShimmer offers unique and colorful nail glitter nail polishes that are Big 3 Free, with all glitter formulas being completely free of chemicals such as toluene, form aldehyde, form aldehyde resin and dibutyl phthalate (DBP). KBShimmer glitter polishes feature a flat glitter- grabbing brush for easy application. KBShimmer also offers a 2-free quick dry polish topcoat, olive oil lotion, sugar scrubs, mani shots, cold process soaps, and other skin care products. If you would like more information about KBShimmer, contact Christy Rose by emailing sales@kbshimmer.com or visiting http://www.KBShimmer.com 

PRESS RELEASE: KBShimmer Launches Winter/Holiday Collection


KBShimmer Launches Winter/Holiday Collection

KBShimmer announces its Winter/Holiday 2015 Collection, a line of seasonally inspired polishes. Launching November 2, 2015, KBShimmer’s Winter/Holiday Collection features 14 NEW polishes that will have you sparkling and shining throughout the entire holiday season! “The holiday season is the perfect time to fully embrace the bling,” says KBShimmer owner Christy Rose. “Our 2015 Winter/Holiday collection takes the rich colors and textures associated with this time of the year to a whole new level of glam!” 


Fleece Navidad: A soft silvery light grey polish with holographic sparkle and blue micro flakes that shimmer in the sun 

Smoke Signal: A smoky, light gray polish with orange, red, and aqua holographic glitters

Owl Miss You: A soft beige, neutral tan. This feathery polish is filled with golden metallic flakes and a bit of coppery metallic shimmer

Chilly Pepper: A true Christmas red cream with full coverage in 2 coats

Yule Worthy: A warm burgundy leaning, chocolate brown polish with micro metallic flakes

How Corn-y: An Indian corn inspired polish with burgundy, gold, red, and orange glitters in a creamy orange base

sELFie: A holiday holographic glitter topper perfect for pairing with Chilly Pepper or used alone for a full coverage textured look

Kind Of A Big Dill: Perfect for those that love a pickle on their Christmas tree! This deep, near forest, green is loaded with micro and small silver holographic glitters that shine in the light

Oh Holo Night: A blingy holographic glitter topper featuring silver and blue holo mini stars

Claws and Effect: A dark purple leaning navy holo polish with blue/pink shifting glass flakes

Brrr-tiful Dreamer: A muted grape leaning grey polish with aqua, silver, purple, and fuchsia glitters

Coal In One: A charcoal grey linear holographic polish with 2 coat coverage

For Fox Sake: A dusty, red leaning orange cream

Toying Around: 2015 Toys For Tots polish; see separate release for full details


Starting 11/02/15, all orders over $75 will receive a KBShimmer Cosmetic Bag in pink. Each bag will include a full sized bottle of Clearly On Top, a KBShimmer emery board, a .75 oz Mani Shot, Lotion Sample, Scrub Sample and Soap Sample (scents will vary). Offer Good While Supplies Last.



KBShimmer’s Holiday/Winter Collection will be available November 2, 2015 at KBShimmer.com, Amazon.com and select salons & retailers. For sales outside the U.S., visit www.harlowandco.org


KBShimmer was founded in 2008 by the husband and wife team of Jason and Christy Rose. KBShimmer offers unique and colorful nail glitter nail polishes that are Big 3 Free, with all glitter formulas being completely free of chemicals such as toluene, form aldehyde, form aldehyde resin and dibutyl phthalate (DBP). KBShimmer glitter polishes feature a flat glitter- grabbing brush for easy application. KBShimmer also offers a 2-free quick dry polish topcoat, olive oil lotion, sugar scrubs, mani shots, cold process soaps, and other skin care products. If you would like more information about KBShimmer, contact Christy Rose by emailing sales@kbshimmer.com or visiting http://www.KBShimmer.com